Andrew Muschamp McKay

Room 0801 No. 78 Zhejiang South Road
Shanghai, 200021, China
Phone: 13127958663


Experienced IT professional, MBA graduate, and CFA® Candidate with 10+ years of proven expertise in software development, social media, vendor relations, and business planning. Exceptional leader and project manager adept at developing and implementing innovative solutions to enhance performance, improve visibility, and drive profitable growth. Consummate technical problem solver with proven skills in monitoring complex systems, troubleshooting IT issues, and ensuring efficiency of operations while spearheading successful online marketing and search engine optimization initiatives. Proficient communicator and motivator with a proven ability to deliver high-quality customer service, manage multiple vendor relationships, and consistently meet or exceed project objectives. A global citizen who has worked in North America, Europe, and Asia.

Information Technology

  • C
  • C++
  • Objective-C
  • ColdFusion
  • Java
  • JavaScript
  • PHP
  • Oracle
  • FrontBase
  • MySQL
  • FileMaker Pro
  • SQL Server
Microsoft Excel:
  • Pivot Tables
  • Forecasting
  • Regression Analysis
  • VBA
  • Goal Seek
  • Solver
  • XML
  • SOAP
  • UML
  • ODBC
  • TCP/IP
  • CMS
  • CRM
  • SAAS
  • RESTful
  • JSON
  • Amazon
  • Last.FM
  • Open Graph
  • Twitter
  • iTunes Store
  • Flickr
  • YouTube
  • MediaWiki
Design Methodologies:
  • eXtreme Programming
  • Refactoring
  • Design By Contract
  • MVC
  • Design Patterns
Project Management:
  • Agile
  • Scrum
  • Waterfall
  • Iterative
  • Critical Path Optimization
  • FranklinCovey
  • Blogging
  • WordPress
  • e-Commerce
  • e-Learning
  • SEO
  • CSS
  • HTML
  • UIKit
  • Core Graphics
  • Core Animation
  • AV Foundation
  • Cocos2D
  • Box2D
  • Kobold2D
Google Analytics:
  • Custom variables
  • events
  • segments
  • filters
  • profiles
  • reports
  • dashboards

Relevant Experience

English Trainer

EF English First Language Training (EF), Shanghai, China

Reporting to the Team Leader, taught private and online group lessons using Adobe Connect.

  • Student Evaluation score averaged 4.814 out of 5 for group and private lessons.
  • Helped beta test the new online teaching platform.
  • Served on the Teacher Recruitment & Training committee and the Content Taskforce.

Senior Technical Analyst

Carlson Wagonlit Travel (CWT), Vancouver, BC
2013 - 2014

Reporting to the Manager of Leisure Technology, responsible for upgrading and improving existing systems and researching the migration path for custom ColdFusion based extranet. Managed updates, bug reports and change requests for e-commerce websites using Agile/Scrum methodologies. Coding and mentoring in ColdFusion, JavaScript, HTML, CSS, and SQL.

  • Managed website updates during a 6 month period in which online sales increased 171%.
  • Recognized by coworkers for providing outstanding customer service.
  • Responsible for key activities managing a project migrating extranet to Microsoft SharePoint wrote RFP, selected external vendors, defined project scope and developed timeline.
  • Improved Google Analytics e-commerce sales funnel reporting and campaign tracking. Created custom JavaScript, events, segments, filters, reports and dashboards.
  • Analyzed online booking data with MS Excel segmented by region, vertical and website.
  • Increased social media integration using Facebook API, Pinterest and jQuery.

Industry Initiatives Coordinator

Building Opportunities with Business (BOB), Vancouver, BC
2008 - 2010

Reporting to the CEO, responsible for management and strategic planning of industry cluster programs and projects at BOB. Provided business development services to inner-city connected businesses and entrepreneurs.

  • Helped plan and launch the following social enterprises: W2 Café, SOLEfood Urban Farm, and coworking@BOB. Duties included writing business plans, pro forma accounting, sales projections, market & industry research, and authoring grant proposals.
  • Increased cluster program participation by over 66%.
  • Project manager for redevelopment of BOB's website and the social purchasing portal. Responsible for budget, timeline, scope, vendor contracts, content, and re-launch.
  • Leveraged social media to achieve front page coverage of cluster projects in the Vancouver Sun and Metro as well as numerous other mentions in print, radio, and TV.
  • Contributed to event planning, organization, and promotion of: Sustainability 2.0 and the 2009 Gaining Ground Resilient Cities conferences.

Investment & Communications Officer

Commercial Section of the Korean Consulate, Vancouver, BC

Reporting to the Director General and Chief Trade Commissioner of KOTRA Vancouver, researched companies, potential partners, legal requirements, industries, and markets in Korea and Canada. In order to increase foreign direct investment and trade I organized: promotional events, seminars, trade show pavilions, and business matchmaking opportunities.

Business Analyst (MBA Internship)

Noratek Solutions, Prince George, BC

Reporting to the VP of Sales and Marketing, conducted market research into and analysis of the following industries: Forestry, Construction, and Mobile Computing.

  • Developed a marketing plan, product positioning and branding strategy for a mobile app.

Software Developer

Global Village Consulting, Vancouver, BC
2000 - 2003

Reporting to a Senior Developer, developed a variety of internet and intranet applications using Apple's WebObjects. Participated in all phases of the software development lifecycle. Programming was done in both Java and Objective-C using Apple's Foundation Framework.


Master of Business Administration, Entrepreneurship

Sauder School of Business, University of British Columbia, Vancouver, BC

Bachelor of Computer Science (Co-op)

University of Victoria, Victoria, BC